Script Writer
Martell Media
Description
About Martell Group
The Martell Group exists to build people, brands, and ventures that create meaningful impact. Across our four companies, we combine audience, operators, and execution to launch scalable products and empower ambitious leaders in Media, B2B SaaS, and AI.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), weâre building a company that values leadership, growth, and simplicity, and weâre looking for people who live those values too.
Our goal is to attract world-class talent and align people where their impact is greatest. When you apply to Martell Group, youâll automatically be considered for all open roles across our companies, not just the one you applied for.
Why you shouldn't work here â Radical Transparency from our CEO
About the Role
The Writer is the voice behind Martell Groupâs written content, responsible for crafting copy, captions, scripts, and written assets that perform across every platform and content format.
This role requires the ability to write in distinct brand voices without defaulting to generic or AI-sounding content. This is not a position for someone who relies entirely on AI to generate copy. The ideal candidate is a strategic creative who understands the weight every word carries in shaping a powerful brand.
Beyond captions and social copy, the Writer contributes to long-form scripts, newsletters, email campaigns, promotional copy, and any written asset tied to brand communication or content performance. They work closely with the Social Producer and Creative Producer to ensure written content aligns with visual direction, platform strategy, and audience expectations.
This role is focused on maintaining brand consistency while intelligently integrating AI tools to increase output, accelerate ideation, and improve workflow efficiency without compromising quality or authenticity.
The Writer reports directly to the Creative Producer and may work fully remotely.
Responsibilities
Social Copy & Captions
- Write platform-native captions for Instagram, LinkedIn, TikTok, X, YouTube, and Threads
- Develop compelling hooks, CTAs, and caption structures that drive engagement and retention
- Adapt tone, structure, and formatting based on platform-specific best practices
- Maintain a strong and consistent brand voice across all channels
- Write or refine scripts for YouTube episodes, short-form videos, and branded content
- Develop repeatable written frameworks for recurring content formats and series
- Support the Creative Producer with written briefs, outlines, and episode structures
- Write titles, descriptions, and metadata optimized for SEO, AEO, and GEO discoverability
- Write copy for episode launches, campaigns, newsletters, and promotional initiatives
- Collaborate with the marketing team to align messaging with funnel strategy and campaign goals
- Support paid ad creative copy when needed in collaboration with marketing
- Work alongside the internal PR team and communications manager on quotes and external communications
- Maintain and evolve brand voice guidelines
- Build and manage a living brand voice library, including signature phrases and messaging references that support scalable, authentic content creation
- Ensure all written output from internal teams, contractors, and vendors aligns with established brand standards
- Identify off-brand messaging and provide clear corrective direction
- Use AI tools to accelerate first drafts, generate variations, and test hooks or messaging angles
- Build and maintain prompt libraries and writing systems that improve team efficiency
- Identify opportunities where AI can reduce low-value writing tasks without sacrificing quality or brand integrity
- Work closely with the Social Producer to align captions with video content and visual framing
- Coordinate with the design team to ensure copy and visuals work cohesively
- Collaborate with the Creative Producer on voice direction, content priorities, and writing standards
- 5+ years of experience in copywriting, content writing, or brand writing for digital media or personal brands
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About Martell Media
Company scraped from remoteok
Job Stats
Hiring Across Borders?
Interview Prep Guide
Preparation Strategy
To prepare for this role, review the company's content and tone on different platforms, and practice writing in different styles and formats. Research the company's values and mission, and prepare examples of your writing experience and style. Use online resources such as writing blogs, courses, and tutorials to improve your skills and knowledge. Practice answering behavioral questions using the STAR method, and prepare to discuss your experience with writing for social media and content marketing.
Likely Interview Rounds
- 1. Screening call~30 min
What to prep: Review the company's content and tone on different platforms, prepare examples of your writing experience and style, and practice answering behavioral questions related to writing and brand voice.
- What experience do you have in writing for different platforms and formats?
- How do you ensure consistency in brand voice across various channels?
- Can you give an example of a successful script or copy you've written in the past?
- 2. Technical~60 min
What to prep: Research the company's content strategy and tools, review your knowledge of writing for different formats and platforms, and prepare examples of how you've used data and metrics to inform your writing decisions.
- How do you stay up-to-date with the latest trends and best practices in writing for social media and content marketing?
- What tools or software do you use for writing, editing, and optimizing content?
- How do you measure the success of your written content, and what metrics do you use to evaluate its effectiveness?
- 3. Behavioral~60 min
What to prep: Prepare examples of your writing experience and style, practice answering behavioral questions using the STAR method, and review the company's values and mission to understand their expectations for the role.
- Tell me about a time when you had to adapt your writing style to fit a specific brand or tone.
- Can you describe a project you worked on where you had to write for multiple platforms and formats?
- How do you handle feedback or criticism on your writing, and how do you use it to improve your work?
Most Likely Questions
- What experience do you have in writing for different platforms and formats?
- How do you ensure consistency in brand voice across various channels?
- Can you give an example of a successful script or copy you've written in the past?
- How do you stay up-to-date with the latest trends and best practices in writing for social media and content marketing?
- What tools or software do you use for writing, editing, and optimizing content?
Common Pitfalls
- Lack of attention to detail and consistency in brand voice
- Inability to adapt writing style to fit specific brands or tones
- Insufficient experience with writing for multiple platforms and formats
- Poor time management and organization skills
- Inability to take feedback or criticism and use it to improve writing
Free Prep Resources
- • ProBlogger
- • Copyblogger
- • The Writer's Journey
- • Grammarly
- • Hemingway Editor
Salary Negotiation Tips
Given the salary range of $60,000 - $70,000, be prepared to negotiate based on your experience and qualifications. Research the market rate for similar roles and companies, and be prepared to discuss your expectations and requirements. Consider factors such as benefits, perks, and opportunities for growth and development when evaluating the overall compensation package.